{"id":8095,"date":"2026-03-12T08:00:05","date_gmt":"2026-03-12T06:00:05","guid":{"rendered":"https:\/\/psomiadis.eu\/?p=8095"},"modified":"2026-03-17T08:15:58","modified_gmt":"2026-03-17T06:15:58","slug":"%cf%80%cf%8e%cf%82-%ce%bd%ce%b1-%ce%ba%ce%ac%ce%bd%cf%89","status":"publish","type":"post","link":"https:\/\/psomiadis.eu\/en\/%cf%80%cf%8e%cf%82-%ce%bd%ce%b1-%ce%ba%ce%ac%ce%bd%cf%89\/","title":{"rendered":"\u03a0\u03ce\u03c2 \u03bd\u03b1 \u03ba\u03ac\u03bd\u03c9 A\/B testing \u03c3\u03b5 landing pages;"},"content":{"rendered":"<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"640\" src=\"https:\/\/psomiadis.eu\/wp-content\/uploads\/2025\/10\/website-5725734_1280web-1024x640.webp\" alt=\"\u03a0\u03ce\u03c2 \u03bd\u03b1 \u03ba\u03ac\u03bd\u03c9 A\/B testing \u03c3\u03b5 landing pages;\" class=\"wp-image-8333\" srcset=\"https:\/\/psomiadis.eu\/wp-content\/uploads\/2025\/10\/website-5725734_1280web-1024x640.webp 1024w, https:\/\/psomiadis.eu\/wp-content\/uploads\/2025\/10\/website-5725734_1280web-300x188.webp 300w, https:\/\/psomiadis.eu\/wp-content\/uploads\/2025\/10\/website-5725734_1280web-768x480.webp 768w, https:\/\/psomiadis.eu\/wp-content\/uploads\/2025\/10\/website-5725734_1280web-18x12.webp 18w, https:\/\/psomiadis.eu\/wp-content\/uploads\/2025\/10\/website-5725734_1280web.webp 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-rank-math-toc-block\" id=\"rank-math-toc\"><h5>Content<\/h5><nav><ul><li class=\"\"><a href=\"#\u03c0\u03ce\u03c2-\u03bd\u03b1-\u03ba\u03ac\u03bd\u03c9-a-b-testing-\u03c3\u03b5-landing-pages\">\u03a0\u03ce\u03c2 \u03bd\u03b1 \u03ba\u03ac\u03bd\u03c9 A\/B testing \u03c3\u03b5 landing pages;<\/a><\/li><li class=\"\"><a href=\"#\u03c4\u03b9-\u03b5\u03af\u03bd\u03b1\u03b9-\u03c4\u03bf-a-b-testing\">\u03a4\u03b9 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c4\u03bf A\/B testing;<\/a><\/li><li class=\"\"><a href=\"#\u03b3\u03b9\u03b1\u03c4\u03af-\u03b5\u03af\u03bd\u03b1\u03b9-\u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03cc\">\u0393\u03b9\u03b1\u03c4\u03af \u03b5\u03af\u03bd\u03b1\u03b9 \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03cc;<\/a><\/li><li class=\"\"><a href=\"#\u03b2\u03ae\u03bc\u03b1\u03c4\u03b1-\u03b3\u03b9\u03b1-\u03c3\u03c9\u03c3\u03c4\u03cc-a-b-testing\">\u0392\u03ae\u03bc\u03b1\u03c4\u03b1 \u03b3\u03b9\u03b1 \u03c3\u03c9\u03c3\u03c4\u03cc A\/B testing<\/a><\/li><li class=\"\"><a href=\"#1-\u03cc\u03c1\u03b9\u03c3\u03b5-\u03c4\u03bf\u03bd-\u03c3\u03c4\u03cc\u03c7\u03bf-\u03c3\u03bf\u03c5\">1. \u038c\u03c1\u03b9\u03c3\u03b5 \u03c4\u03bf\u03bd \u03c3\u03c4\u03cc\u03c7\u03bf \u03c3\u03bf\u03c5<\/a><\/li><li class=\"\"><a href=\"#2-\u03b5\u03c0\u03af\u03bb\u03b5\u03be\u03b5-\u03c4\u03b9-\u03b8\u03b1-\u03b1\u03bb\u03bb\u03ac\u03be\u03b5\u03b9\u03c2\">2. \u0395\u03c0\u03af\u03bb\u03b5\u03be\u03b5 \u03c4\u03b9 \u03b8\u03b1 \u03b1\u03bb\u03bb\u03ac\u03be\u03b5\u03b9\u03c2<\/a><\/li><li class=\"\"><a href=\"#3-\u03c7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b5-\u03ba\u03b1\u03c4\u03ac\u03bb\u03bb\u03b7\u03bb\u03b1-\u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03b1\">3. \u03a7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b5 \u03ba\u03b1\u03c4\u03ac\u03bb\u03bb\u03b7\u03bb\u03b1 \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03b1<\/a><\/li><li class=\"\"><a href=\"#4-\u03bc\u03bf\u03af\u03c1\u03b1\u03c3\u03b5-\u03c3\u03c9\u03c3\u03c4\u03ac-\u03c4\u03bf-\u03ba\u03bf\u03b9\u03bd\u03cc\">4. \u039c\u03bf\u03af\u03c1\u03b1\u03c3\u03b5 \u03c3\u03c9\u03c3\u03c4\u03ac \u03c4\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc<\/a><\/li><li class=\"\"><a href=\"#5-\u03b4\u03ce\u03c3\u03b5-\u03c7\u03c1\u03cc\u03bd\u03bf-\u03c3\u03c4\u03bf-\u03c4\u03b5\u03c3\u03c4\">5. \u0394\u03ce\u03c3\u03b5 \u03c7\u03c1\u03cc\u03bd\u03bf \u03c3\u03c4\u03bf \u03c4\u03b5\u03c3\u03c4<\/a><\/li><li class=\"\"><a href=\"#6-\u03b1\u03bd\u03ad\u03bb\u03c5\u03c3\u03b5-\u03c4\u03b1-\u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03ad\u03c3\u03bc\u03b1\u03c4\u03b1\">6. \u0391\u03bd\u03ad\u03bb\u03c5\u03c3\u03b5 \u03c4\u03b1 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03ad\u03c3\u03bc\u03b1\u03c4\u03b1<\/a><\/li><li class=\"\"><a href=\"#7-\u03b5\u03c0\u03b1\u03bd\u03ac\u03bb\u03b1\u03b2\u03b5\">7. \u0395\u03c0\u03b1\u03bd\u03ac\u03bb\u03b1\u03b2\u03b5<\/a><\/li><li class=\"\"><a href=\"#\u03c3\u03c5\u03bc\u03b2\u03bf\u03c5\u03bb\u03ae\">\u03a3\u03c5\u03bc\u03b2\u03bf\u03c5\u03bb\u03ae<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"\u03c0\u03ce\u03c2-\u03bd\u03b1-\u03ba\u03ac\u03bd\u03c9-a-b-testing-\u03c3\u03b5-landing-pages\">\u03a0\u03ce\u03c2 \u03bd\u03b1 \u03ba\u03ac\u03bd\u03c9 A\/B testing \u03c3\u03b5 landing pages;<\/h5>\n\n\n\n<p>\u03a4\u03bf A\/B testing \u03b5\u03af\u03bd\u03b1\u03b9 \u03bc\u03af\u03b1 \u03b1\u03c0\u03cc \u03c4\u03b9\u03c2 \u03c0\u03b9\u03bf \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ad\u03c2 \u03bc\u03b5\u03b8\u03cc\u03b4\u03bf\u03c5\u03c2 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b2\u03b5\u03bb\u03c4\u03b9\u03ce\u03c3\u03b5\u03b9\u03c2 \u03c4\u03b9\u03c2 landing pages \u03c3\u03bf\u03c5 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03b1\u03c5\u03be\u03ae\u03c3\u03b5\u03b9\u03c2 \u03c4\u03b1 conversions. \u03a3\u03c4\u03b7\u03bd \u03bf\u03c5\u03c3\u03af\u03b1 \u03c3\u03c5\u03b3\u03ba\u03c1\u03af\u03bd\u03b5\u03b9\u03c2 \u03b4\u03cd\u03bf (\u03ae \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b5\u03c2) \u03b5\u03ba\u03b4\u03bf\u03c7\u03ad\u03c2 \u03c4\u03b7\u03c2 \u03af\u03b4\u03b9\u03b1\u03c2 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1\u03c2 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b4\u03b5\u03b9\u03c2 \u03c0\u03bf\u03b9\u03b1 \u03b1\u03c0\u03bf\u03b4\u03af\u03b4\u03b5\u03b9 \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b1.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"\u03c4\u03b9-\u03b5\u03af\u03bd\u03b1\u03b9-\u03c4\u03bf-a-b-testing\">\u03a4\u03b9 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c4\u03bf A\/B testing;<\/h5>\n\n\n\n<p>\u03a3\u03c4\u03bf A\/B testing \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b5\u03af\u03c2 \u03b4\u03cd\u03bf \u03c0\u03b1\u03c1\u03b1\u03bb\u03bb\u03b1\u03b3\u03ad\u03c2 \u03c4\u03b7\u03c2 \u03af\u03b4\u03b9\u03b1\u03c2 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1\u03c2:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0397 <strong>\u03b5\u03ba\u03b4\u03bf\u03c7\u03ae \u0391<\/strong> (control) \u03b5\u03af\u03bd\u03b1\u03b9 \u03b7 \u03c5\u03c0\u03ac\u03c1\u03c7\u03bf\u03c5\u03c3\u03b1 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1.<\/li>\n\n\n\n<li>\u0397 <strong>\u03b5\u03ba\u03b4\u03bf\u03c7\u03ae \u0392<\/strong> (variation) \u03c0\u03b5\u03c1\u03b9\u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03b5\u03b9 \u03bc\u03b9\u03b1 \u03b1\u03bb\u03bb\u03b1\u03b3\u03ae (\u03c0.\u03c7. \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03b5\u03c4\u03b9\u03ba\u03cc \u03ba\u03bf\u03c5\u03bc\u03c0\u03af, \u03c4\u03af\u03c4\u03bb\u03bf \u03ae \u03b5\u03b9\u03ba\u03cc\u03bd\u03b1).<\/li>\n<\/ul>\n\n\n\n<p>\u039f\u03b9 \u03b5\u03c0\u03b9\u03c3\u03ba\u03ad\u03c0\u03c4\u03b5\u03c2 \u03bc\u03bf\u03b9\u03c1\u03ac\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03c4\u03c5\u03c7\u03b1\u03af\u03b1 \u03b1\u03bd\u03ac\u03bc\u03b5\u03c3\u03b1 \u03c3\u03c4\u03b9\u03c2 \u03b4\u03cd\u03bf \u03b5\u03ba\u03b4\u03bf\u03c7\u03ad\u03c2 \u03ba\u03b1\u03b9 \u03bc\u03b5\u03c4\u03c1\u03ac\u03c2 \u03c0\u03bf\u03b9\u03b1 \u03c6\u03ad\u03c1\u03bd\u03b5\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b5\u03c2 \u03b5\u03bd\u03ad\u03c1\u03b3\u03b5\u03b9\u03b5\u03c2 (\u03c0.\u03c7. \u03b5\u03b3\u03b3\u03c1\u03b1\u03c6\u03ae, \u03b1\u03b3\u03bf\u03c1\u03ac, \u03ba\u03bb\u03b9\u03ba).<\/p>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"\u03b3\u03b9\u03b1\u03c4\u03af-\u03b5\u03af\u03bd\u03b1\u03b9-\u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03cc\">\u0393\u03b9\u03b1\u03c4\u03af \u03b5\u03af\u03bd\u03b1\u03b9 \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03cc;<\/h5>\n\n\n\n<p>\u03a4\u03bf A\/B testing \u03b2\u03b1\u03c3\u03af\u03b6\u03b5\u03c4\u03b1\u03b9 \u03c3\u03b5 \u03b4\u03b5\u03b4\u03bf\u03bc\u03ad\u03bd\u03b1, \u03cc\u03c7\u03b9 \u03c3\u03b5 \u03c5\u03c0\u03bf\u03b8\u03ad\u03c3\u03b5\u03b9\u03c2. \u0391\u03bd\u03c4\u03af \u03bd\u03b1 \u03bc\u03b1\u03bd\u03c4\u03b5\u03cd\u03b5\u03b9\u03c2 \u03c4\u03b9 \u03b8\u03b1 \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03ae\u03c3\u03b5\u03b9, \u03b1\u03c6\u03ae\u03bd\u03b5\u03b9\u03c2 \u03c4\u03b1 \u03c3\u03c4\u03b1\u03c4\u03b9\u03c3\u03c4\u03b9\u03ba\u03ac \u03bd\u03b1 \u03b4\u03b5\u03af\u03be\u03bf\u03c5\u03bd \u03c0\u03bf\u03b9\u03b1 \u03b5\u03ba\u03b4\u03bf\u03c7\u03ae \u03b2\u03b5\u03bb\u03c4\u03b9\u03ce\u03bd\u03b5\u03b9 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac \u03c4\u03bf conversion rate.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"\u03b2\u03ae\u03bc\u03b1\u03c4\u03b1-\u03b3\u03b9\u03b1-\u03c3\u03c9\u03c3\u03c4\u03cc-a-b-testing\">\u0392\u03ae\u03bc\u03b1\u03c4\u03b1 \u03b3\u03b9\u03b1 \u03c3\u03c9\u03c3\u03c4\u03cc A\/B testing<\/h5>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"1-\u03cc\u03c1\u03b9\u03c3\u03b5-\u03c4\u03bf\u03bd-\u03c3\u03c4\u03cc\u03c7\u03bf-\u03c3\u03bf\u03c5\">1. \u038c\u03c1\u03b9\u03c3\u03b5 \u03c4\u03bf\u03bd \u03c3\u03c4\u03cc\u03c7\u03bf \u03c3\u03bf\u03c5<\/h5>\n\n\n\n<p>\u03a0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03be\u03ad\u03c1\u03b5\u03b9\u03c2 \u03c4\u03b9 \u03bc\u03b5\u03c4\u03c1\u03ac\u03c2: \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1 leads, \u03c5\u03c8\u03b7\u03bb\u03cc\u03c4\u03b5\u03c1\u03b1 clicks, \u03c0\u03c9\u03bb\u03ae\u03c3\u03b5\u03b9\u03c2 \u03ae \u03b5\u03b3\u03b3\u03c1\u03b1\u03c6\u03ad\u03c2 \u03c3\u03c4\u03bf newsletter.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"2-\u03b5\u03c0\u03af\u03bb\u03b5\u03be\u03b5-\u03c4\u03b9-\u03b8\u03b1-\u03b1\u03bb\u03bb\u03ac\u03be\u03b5\u03b9\u03c2\">2. \u0395\u03c0\u03af\u03bb\u03b5\u03be\u03b5 \u03c4\u03b9 \u03b8\u03b1 \u03b1\u03bb\u03bb\u03ac\u03be\u03b5\u03b9\u03c2<\/h5>\n\n\n\n<p>\u0394\u03b5\u03bd \u03b1\u03bb\u03bb\u03ac\u03b6\u03b5\u03b9\u03c2 \u03c4\u03b1 \u03c0\u03ac\u03bd\u03c4\u03b1 \u03c4\u03b1\u03c5\u03c4\u03cc\u03c7\u03c1\u03bf\u03bd\u03b1. \u03a4\u03c5\u03c0\u03b9\u03ba\u03ac \u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03b1 \u03c0\u03bf\u03c5 \u03b4\u03bf\u03ba\u03b9\u03bc\u03ac\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03b5\u03af\u03bd\u03b1\u03b9:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u03a4\u03af\u03c4\u03bb\u03bf\u03b9 \u03ba\u03b1\u03b9 \u03b5\u03c0\u03b9\u03ba\u03b5\u03c6\u03b1\u03bb\u03af\u03b4\u03b5\u03c2.<\/li>\n\n\n\n<li>\u03a7\u03c1\u03ce\u03bc\u03b1 \u03ba\u03b1\u03b9 \u03bc\u03ad\u03b3\u03b5\u03b8\u03bf\u03c2 CTA \u03ba\u03bf\u03c5\u03bc\u03c0\u03b9\u03ce\u03bd.<\/li>\n\n\n\n<li>\u0395\u03b9\u03ba\u03cc\u03bd\u03b5\u03c2 \u03ae \u03b2\u03af\u03bd\u03c4\u03b5\u03bf.<\/li>\n\n\n\n<li>\u03a6\u03cc\u03c1\u03bc\u03b5\u03c2 (\u03c0\u03bb\u03ae\u03b8\u03bf\u03c2 \u03c0\u03b5\u03b4\u03af\u03c9\u03bd, \u03b8\u03ad\u03c3\u03b7).<\/li>\n\n\n\n<li>\u0394\u03b9\u03b1\u03c6\u03bf\u03c1\u03b5\u03c4\u03b9\u03ba\u03ac \u03bc\u03b7\u03bd\u03cd\u03bc\u03b1\u03c4\u03b1 (copywriting).<\/li>\n<\/ul>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"3-\u03c7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b5-\u03ba\u03b1\u03c4\u03ac\u03bb\u03bb\u03b7\u03bb\u03b1-\u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03b1\">3. \u03a7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b5 \u03ba\u03b1\u03c4\u03ac\u03bb\u03bb\u03b7\u03bb\u03b1 \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03b1<\/h5>\n\n\n\n<p>\u03a5\u03c0\u03ac\u03c1\u03c7\u03bf\u03c5\u03bd \u03c0\u03bf\u03bb\u03bb\u03ac \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03b1 \u03c0\u03bf\u03c5 \u03b2\u03bf\u03b7\u03b8\u03bf\u03cd\u03bd \u03c3\u03c4\u03bf A\/B testing, \u03cc\u03c0\u03c9\u03c2 <strong>Google Optimize (\u03bc\u03ad\u03c7\u03c1\u03b9 \u03c0\u03c1\u03cc\u03c3\u03c6\u03b1\u03c4\u03b1), Optimizely, VWO, Unbounce<\/strong> \u03ae \u03b1\u03ba\u03cc\u03bc\u03b1 \u03ba\u03b1\u03b9 \u03c0\u03bb\u03b1\u03c4\u03c6\u03cc\u03c1\u03bc\u03b5\u03c2 email marketing \u03b3\u03b9\u03b1 A\/B test \u03c3\u03b5 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b5\u03c2.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"4-\u03bc\u03bf\u03af\u03c1\u03b1\u03c3\u03b5-\u03c3\u03c9\u03c3\u03c4\u03ac-\u03c4\u03bf-\u03ba\u03bf\u03b9\u03bd\u03cc\">4. \u039c\u03bf\u03af\u03c1\u03b1\u03c3\u03b5 \u03c3\u03c9\u03c3\u03c4\u03ac \u03c4\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc<\/h5>\n\n\n\n<p>\u039f\u03b9 \u03b5\u03c0\u03b9\u03c3\u03ba\u03ad\u03c0\u03c4\u03b5\u03c2 \u03bc\u03bf\u03b9\u03c1\u03ac\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03c4\u03c5\u03c7\u03b1\u03af\u03b1 \u03c3\u03c4\u03b9\u03c2 \u03b5\u03ba\u03b4\u03bf\u03c7\u03ad\u03c2. \u0388\u03c4\u03c3\u03b9 \u03b4\u03b9\u03b1\u03c3\u03c6\u03b1\u03bb\u03af\u03b6\u03b5\u03b9\u03c2 \u03cc\u03c4\u03b9 \u03c4\u03b1 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03ad\u03c3\u03bc\u03b1\u03c4\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03be\u03b9\u03cc\u03c0\u03b9\u03c3\u03c4\u03b1.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"5-\u03b4\u03ce\u03c3\u03b5-\u03c7\u03c1\u03cc\u03bd\u03bf-\u03c3\u03c4\u03bf-\u03c4\u03b5\u03c3\u03c4\">5. \u0394\u03ce\u03c3\u03b5 \u03c7\u03c1\u03cc\u03bd\u03bf \u03c3\u03c4\u03bf \u03c4\u03b5\u03c3\u03c4<\/h5>\n\n\n\n<p>\u03a4\u03bf A\/B testing \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03c4\u03c1\u03ad\u03c7\u03b5\u03b9 \u03b1\u03c1\u03ba\u03b5\u03c4\u03cc \u03ba\u03b1\u03b9\u03c1\u03cc \u03ce\u03c3\u03c4\u03b5 \u03bd\u03b1 \u03bc\u03b1\u03b6\u03b5\u03c5\u03c4\u03b5\u03af \u03c3\u03c4\u03b1\u03c4\u03b9\u03c3\u03c4\u03b9\u03ba\u03ac \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03cc \u03b4\u03b5\u03af\u03b3\u03bc\u03b1. \u0391\u03bd \u03c3\u03c4\u03b1\u03bc\u03b1\u03c4\u03ae\u03c3\u03b5\u03b9\u03c2 \u03c0\u03bf\u03bb\u03cd \u03bd\u03c9\u03c1\u03af\u03c2, \u03c4\u03b1 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03ad\u03c3\u03bc\u03b1\u03c4\u03b1 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03b1\u03c1\u03b1\u03c0\u03bb\u03b1\u03bd\u03b7\u03c4\u03b9\u03ba\u03ac.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"6-\u03b1\u03bd\u03ad\u03bb\u03c5\u03c3\u03b5-\u03c4\u03b1-\u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03ad\u03c3\u03bc\u03b1\u03c4\u03b1\">6. \u0391\u03bd\u03ad\u03bb\u03c5\u03c3\u03b5 \u03c4\u03b1 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03ad\u03c3\u03bc\u03b1\u03c4\u03b1<\/h5>\n\n\n\n<p>\u0394\u03b5\u03c2 \u03c0\u03bf\u03b9\u03b1 \u03b5\u03ba\u03b4\u03bf\u03c7\u03ae \u03ad\u03c6\u03b5\u03c1\u03b5 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1 conversions. \u0391\u03bd \u03b7 \u0392 \u03b5\u03af\u03bd\u03b1\u03b9 \u03be\u03b5\u03ba\u03ac\u03b8\u03b1\u03c1\u03b1 \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b7, \u03c4\u03b7\u03bd \u03b5\u03c6\u03b1\u03c1\u03bc\u03cc\u03b6\u03b5\u03b9\u03c2 \u03c9\u03c2 \u03b2\u03b1\u03c3\u03b9\u03ba\u03ae.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"7-\u03b5\u03c0\u03b1\u03bd\u03ac\u03bb\u03b1\u03b2\u03b5\">7. \u0395\u03c0\u03b1\u03bd\u03ac\u03bb\u03b1\u03b2\u03b5<\/h5>\n\n\n\n<p>\u03a4\u03bf A\/B testing \u03b5\u03af\u03bd\u03b1\u03b9 \u03c3\u03c5\u03bd\u03b5\u03c7\u03ae\u03c2 \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03b1\u03c3\u03af\u03b1. \u0391\u03c6\u03bf\u03cd \u03b2\u03c1\u03b5\u03b9\u03c2 \u03c4\u03b9 \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03b5\u03af \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b1, \u03bc\u03c0\u03bf\u03c1\u03b5\u03af\u03c2 \u03bd\u03b1 \u03ba\u03ac\u03bd\u03b5\u03b9\u03c2 \u03bd\u03ad\u03b1 \u03c4\u03b5\u03c3\u03c4 \u03c3\u03b5 \u03ac\u03bb\u03bb\u03b1 \u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03b1 \u03c4\u03b7\u03c2 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1\u03c2.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"\u03c3\u03c5\u03bc\u03b2\u03bf\u03c5\u03bb\u03ae\">\u03a3\u03c5\u03bc\u03b2\u03bf\u03c5\u03bb\u03ae<\/h5>\n\n\n\n<p>\u039e\u03b5\u03ba\u03af\u03bd\u03b1 \u03b1\u03c0\u03cc \u03c4\u03b9\u03c2 \u03b1\u03bb\u03bb\u03b1\u03b3\u03ad\u03c2 \u03c0\u03bf\u03c5 \u03b5\u03c0\u03b7\u03c1\u03b5\u03ac\u03b6\u03bf\u03c5\u03bd \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf \u03c4\u03bf conversion rate (CTA, \u03c4\u03af\u03c4\u03bb\u03bf\u03b9) \u03ba\u03b1\u03b9 \u03c0\u03c1\u03bf\u03c7\u03ce\u03c1\u03b7\u03c3\u03b5 \u03c3\u03b5 \u03c0\u03b9\u03bf \u03bb\u03b5\u03c0\u03c4\u03bf\u03bc\u03b5\u03c1\u03b5\u03af\u03c2 \u03b2\u03b5\u03bb\u03c4\u03b9\u03ce\u03c3\u03b5\u03b9\u03c2. \u039c\u03b9\u03ba\u03c1\u03ad\u03c2 \u03b1\u03bb\u03bb\u03b1\u03b3\u03ad\u03c2, \u03cc\u03c0\u03c9\u03c2 \u03c4\u03bf \u03c7\u03c1\u03ce\u03bc\u03b1 \u03b5\u03bd\u03cc\u03c2 \u03ba\u03bf\u03c5\u03bc\u03c0\u03b9\u03bf\u03cd, \u03bc\u03b5\u03c1\u03b9\u03ba\u03ad\u03c2 \u03c6\u03bf\u03c1\u03ad\u03c2 \u03c6\u03ad\u03c1\u03bd\u03bf\u03c5\u03bd \u03b5\u03ba\u03c0\u03bb\u03b7\u03ba\u03c4\u03b9\u03ba\u03ac \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03ad\u03c3\u03bc\u03b1\u03c4\u03b1.<\/p>\n\n\n\n<p>Follow us on our page at <a href=\"https:\/\/www.facebook.com\/PsomiadisEU\" target=\"_blank\" rel=\"noopener\">Facebook<\/a><\/p>\n\n\n\n<p class=\"translation-block\">Click <a href=\"https:\/\/psomiadis.eu\/en\/--\/\" target=\"_self\">here<\/a> to see our work, which consists of modern and functional websites that make a difference.<\/p>","protected":false},"excerpt":{"rendered":"<p>\u03a0\u03ce\u03c2 \u03bd\u03b1 \u03ba\u03ac\u03bd\u03c9 A\/B testing \u03c3\u03b5 landing pages; \u03a4\u03bf A\/B testing \u03b5\u03af\u03bd\u03b1\u03b9 \u03bc\u03af\u03b1 \u03b1\u03c0\u03cc \u03c4\u03b9\u03c2 \u03c0\u03b9\u03bf \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ad\u03c2 \u03bc\u03b5\u03b8\u03cc\u03b4\u03bf\u03c5\u03c2 \u03b3\u03b9\u03b1 \u03bd\u03b1 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8333,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[25,13],"tags":[],"class_list":["post-8095","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-25","category-eshop"],"_links":{"self":[{"href":"https:\/\/psomiadis.eu\/en\/wp-json\/wp\/v2\/posts\/8095","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/psomiadis.eu\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/psomiadis.eu\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/psomiadis.eu\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/psomiadis.eu\/en\/wp-json\/wp\/v2\/comments?post=8095"}],"version-history":[{"count":6,"href":"https:\/\/psomiadis.eu\/en\/wp-json\/wp\/v2\/posts\/8095\/revisions"}],"predecessor-version":[{"id":8670,"href":"https:\/\/psomiadis.eu\/en\/wp-json\/wp\/v2\/posts\/8095\/revisions\/8670"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/psomiadis.eu\/en\/wp-json\/wp\/v2\/media\/8333"}],"wp:attachment":[{"href":"https:\/\/psomiadis.eu\/en\/wp-json\/wp\/v2\/media?parent=8095"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/psomiadis.eu\/en\/wp-json\/wp\/v2\/categories?post=8095"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/psomiadis.eu\/en\/wp-json\/wp\/v2\/tags?post=8095"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}